Fad*ish- fashion and design

Why make it at home when you can pay for it? -- $32 to be exact, which is the roundabout price for a Lucky Wang Kimono for your little tike. Don’t get me wrong, I love the idea of this childrenswear company. Everything from their stylish wraparounds to their colorful fabrications screams individuality and an haute fashion sense. My only question is: why does a three-seam shirt, using barely one yard of fabric, cost over 30 bucks?

Because I am a huge fan of this company, I will give them the benefit of the doubt. Maybe the cost of dye is sending the price of cotton twill to near $20 a yard, and if they didn’t add a near 100% mark-up they would not be profitable. Or, maybe it is a pricing strategy that says ‘hey our clothes are just as good as Ralph Lauren’s childrenswear, and we have a cuter name!’ -- really, who could argue with them there. Whatever their rational, I am betting that Lucky Wang knows that most people don’t own a sewing machine, could careless about shopping for fabric, and just plain love the convenience of paying any amount of money to have their kids look cool.

Buying Lucky Wang rather than making clothes at home is nothing to be ashamed of -- in fact I applaud it. With gas prices, a falling housing market, the damn dollar, and of course Fannie Mae and Freddie Mac -- consumers have more issues on their minds than reverting back to the glory days of the Singer sewing machine. So giving everyone a break, let us just buy our stylish kimono at www.luckywang.com.

*ms.b

Labels: Style